Display: Double-sided – displays one each facing south and north bound traffic
Location Description: Queen Elizabeth Highway II, near the City of Lacombe
Exact location: 52°29’58.9″N 113°43’27.3″W
Actual Size: 14’H X 48’W per side
Advertising duration: 8 seconds
Advertising cycle: 64 seconds
Display Matrix: 420 X 1440
Total Pixels: 604800
Pitch: 10mm High Definition
Color Display: Vibrant Color Display
Display Style: Borderless